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Realizar diseños que sean compatibles para imprimir no es tan sencillo como parece, se deben tener en cuenta ciertas especificaciones que definirán el resultado final.
Uno de los formatos que mejor se admiten en las imprentas son los PDF, pero no vale con convertir un diseño a este formato y listo. Hay que tener en cuenta algunos detalles para evitar problemas a la hora de imprimir.
3 consejos para realizar diseños y no morir en el intento
- Tu diseño de impresión debe tener al menos una resolución de 300 pixeles por pulgada, para que las imágenes se puedan ver nítidas.
- Las imprentas trabajan con una paleta de colores de CMYK, por lo que debes comprobar que tu diseño está en este registro. Si no es así quizás tengas variaciones en el color de impresión.
- ¡Cuidado con el tamaño de la página! Comprueba que siga siendo el mismo tamaño. Una buena práctica es incluir sangrados para evitar que se corten las imágenes.
¿Cómo creo un PDF?
Generalmente se utilizan diferentes programas para diseñar como Ilustrator o Indesing, pero el arte final se debe entregar en otros formatos, generalmente en PDF. Con estos programas se pueden exportar los diseños de una forma muy fácil.
Simplemente debes guardar el documento como PDF en Ilustrator o en su defecto exportar como PDF para el programa Indesing. Entre las opciones debes escoger PDF/X ¡Así de sencillo!
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Revisa. Si, aunque parezca obvio en muchas ocasiones no lo es tanto. Antes de decidir mandar el arte final a la imprenta, échale un vistazo para verificar que todo está correcto.
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